Social Shopping: una herramienta clave para sus ventas online

How «social» is today’s consumer and what’s trending as the next shopping experience?

Do you think Facebook and mobile shopping apps are the main contributors in today’s social shopping experience? Some suggestions to strengthen your approach to social shopping and monetize the consumer’s voice through social and comparison platforms.

Anne Samak de la Cerda
CFO of Group

Anne Samak de la Cerda, ESCP-EAP (’97), started her career at PricewaterhouseCoopers in London, where she worked for 3 years. She later held several positions within the Vivendi Universal group: Operations Manager reporting to the COO of the Internet division, Internal Auditor and more recently, Planning and Strategist Manger for SFR.
With more than 10 years experience in strategy, business planning and mergers and acquisitions in sectors such as new technologies and media, Anne Samak de la Cerda joined S.A. in March 2007 as the CFAO to help the company’s growth and development whose aim is to strengthen its presence on the European continent.

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